About Us

ABOUT REACTION RETAIL

Since 2011, Reaction Retail (parent company of Youzey), a female-owned and operated business, has established itself as one of the premier design and manufacturing companies that provides end-to-end solutions for retail clients. Its offerings, which span the Wholesale, Private Label, and Retail-Ready space, are timeless, on-trend, and include beauty, home, gifts, travel, and fashion.  

Reaction Retail delivers 100% turnkey solutions through full sourcing, design, packaging, manufacturing, and assembly capabilities.  Its clients include prominent retailers such as Macy’s, Ulta, Kohl’s, HSN, Home Goods, TJ Maxx, Bare Minerals, Dillard’s, Belk, Bloomingdales, and Shopper’s Drug Mart,  just to name a noteworthy few.  

Its current portfolio of Retail-Ready products includes these four brands:



YOUZEY

Be original. Be you. Be Part of something different. Be YOUZEY. 

YOUZEY is an accessories brand focused on self-expression, inclusivity, and good vibes. We offer a wide range of trendy fashion and beauty accessories that are carefully curated to fit one’s unique sense of style, from sunglasses to scarves, hats to watches, makeup brushes to cosmetic bags and more. 

YOUZEY is the style place for self-expression, inclusivity, and fashion-forward creativity. That’s our YOUZEY. What’s yours?  

ANYSHARP

AnySharp creates innovative products that are easy to use and work brilliantly. Its flagship product, known as the “World’s Best Knife Sharpener,” rejuvenates knives safely and hands-free. A few light strokes, and in seconds, your knife is sharp as new. 

AnySharp products come in a wide variety of styles, colors, and price points to meet your customers’ needs. Whether you’re catering to the casual cook or the professional chef, AnySharp has you covered.

TRAVALO

TRAVALO is the #1 selling refillable fragrance atomizer.  It is the easiest and most reliable way to take your fragrance on the go.  As the first atomizer in the market, it has been refined and perfected over time to become the industry leader.  Ideal for your purse, gym bag, or for travel.  

Travalo comes in a wide variety of styles, colors, and price points, to meet your customers’ needs.

HARPER & HYDE

Designed for the woman with a love of classic fashion and an eye for great detail. Our beautiful bags showcase a variety of textures, hardware accents and functionality.  Our scarves make you feel like you are wrapped in butter-soft luxury. 

Whether your style is elegant & classic, or more fun & trend-setting, we’ve got a handbag or scarf that’s right for you. 

Reaction Retail has curated a collection of timeless and trend-setting Retail Ready products that span gift, fashion, beauty, home, kitchen, travel and accessory categories. With our outstanding customer service, low MOQs, and immediate availability of stock (shipped directly from our Rockville, MD headquarters), we feel certain you’ll be more than satisfied.

Interested in working with us? Let's talk! Contact us @ customerservice@youzey.com.